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Virtual influencers are not just hype-they are here to stay. If you jump on the bandwagon now, you get more interaction, complete control over your brand message AND a competitive edge. So, what's holding you back?
Have control over what you want your brand to say
With virtual influencer, you can create a model in such a way that it aligns perfectly with your brand values by working strictly with your brand guidelines. When we talked about this with Cameron-James Wilson, he explained how Shudu, the world's first digital supermodel, never deviates from the script. Everything goes exactly the way you want it to.
This can be a super valuable addition to the real life creators you work with. Where real life creators have the strength of bringing out their own personality and translating your brand their way, virtual creators will have the strength of just presenting your brand in a 'perfect' way. Well, when is something perfect, of course ;)?
Worldwide Range, No Restrictions
Virtual influencers can reach your audience anywhere in the world without logistical obstacles. Want to target a specific market? No problemo! You easily customize the avatar without costly shoots or teams.
The scalability of virtual influencers makes them perfect for brands with international ambitions. No issues with time zones or other logistical difficulties.
Innovation attracts attention
Using a virtual influencer is eye-opening. Consumers are always looking for something new and exciting. What could be more innovative than a hyper-realistic digital influencer? Shudu became a viral hit purely because of its visual impact and its "wow" factor.
By investing in a virtual influencer now, you show that your brand has a clear edge over the rest. It shows not only engagement but also brand loyalty by surprising your target audience with something new, challenging, something "fresh"!
Conclusion
Virtual influencers are the future. Jump on the train now and stay ahead of the competition. What's still holding you back? Start today and boost your marketing with a virtual influencer.
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